
AN ANIMATED FEATURE · 2026
一头小牛,翻过荒野去寻找梦发光的地方。
《牛来》是一部以中国文化想象为底色的动画电影。它把成长、勇气与“好运将至”的朴素愿望,装进一次跨越荒野的冒险。
影片以有限制作投入走向大银幕,也让独立创作者、观众共创与 UGC 时代的电影生产方式进入公众视野。它的价值不只在银幕上,更在于一个角色如何成为可以被分享、再创作与收藏的文化符号。
NiuLai Creative Inc. 是一家成立于加拿大的新锐文化创意公司,并获得电影《牛来》作者的官方授权,负责这一原创 IP 的国际孵化与推广。
我们以电影为起点,在潮流玩具、文化合作与数字社区之间建立连接,让当代中国创意以轻松、有趣、可收藏的方式走向全球。

AN ANIMATED FEATURE · 2026
《牛来》是一部以中国文化想象为底色的动画电影。它把成长、勇气与“好运将至”的朴素愿望,装进一次跨越荒野的冒险。
影片以有限制作投入走向大银幕,也让独立创作者、观众共创与 UGC 时代的电影生产方式进入公众视野。它的价值不只在银幕上,更在于一个角色如何成为可以被分享、再创作与收藏的文化符号。
LIMITEDLIMITED DIGITAL COLLECTION · 200 EDITIONS
NiuLai is a fast-growing super IP with nine lovable animal characters in the film. Together with Chinese collectible-toy company POP MART, we are releasing a limited collection of 200 NFTs—available for a limited time, first come, first served.
NFT buyers will be eligible to receive one POP MART collectible when the physical series launches. Shipping address registration is planned to open after the NFT sale concludes.
Proceeds from NFT sales are planned to be used to purchase $牛来 tokens for a publicly verifiable burn.
Collection supply, redemption and token-burn statements are project plans. Verify collection details and eligibility on the official OpenSea page before purchasing.
COMMUNITY TOKEN · BNB CHAIN
BNB CHAIN
“牛来”既有“牛市到来”的含义,也承载“好运将至”的祝愿。项目社区希望把电影、潮流文化和 Web3 受众连接起来,让这个易理解、易传播的中文表达成为跨文化符号。
社区将其描述为一种自然形成的文化型 Meme:价值叙事来自传播、共识、情绪与参与,而非绑定单一意见领袖或交易平台。相关市场表现、媒体影响与上币计划均为项目方观点或目标,不代表已验证结果。
风险提示:加密资产价格波动极大,可能损失全部本金。本页面仅介绍项目,不构成投资建议、收益承诺或招揽。请自行核验合约并遵守所在地法律。

COLLECTIBLE CULTURE · COMING SOON
Founded in 2010, POP MART is a global pop-culture and entertainment group built around IP.
The planned NiuLai collectible series draws on the film characters’ expressions, movement and Eastern storytelling details.
Partnership and launch status are supplied by the project team. Final products, dates and channels are subject to official announcements.
从电影首映到实物收藏,再到全球社区,每一步都让这个故事走得更远。
新加坡、台湾、加拿大、马来西亚、泰国、美国、法国与西班牙陆续上映。
《牛来》系列公仔计划首批面世,更多造型与发售渠道即将公布。
Continuing to build the global community, with a token listing on a top-tier crypto CEX currently in progress.
以上为项目方计划,日期及合作状态可能调整,请以官方最新公告为准。

The making of NiuLai is an inspiring story in its own right. A young Chinese filmmaker with mild autism pursued his dream alongside his mother, learning filmmaking from the ground up and spending five years crafting the film entirely by hand, without outside investment. Together they navigated China’s complex theatrical licensing and distribution process, while his mother, Sun Lifang, also performed the closing song. Their journey is a real-life Chinese echo of the “American Dream” spirit embodied by Forrest Gump. As AI-generated filmmaking advances, NiuLai may stand among the last films handcrafted entirely by one family. Officially authorized by the creator, NiuLai Creative makes respect for the original work the foundation of every commercial development and cross-category collaboration.
LET'S MAKE GOOD THINGS HAPPEN